Everything money does. Priced below what you already pay.
One account for wallet, card, transfers, shopping, trading and wealth. Start free forever. Upgrade only when your money starts moving faster than your life.
- ✦No monthly minimum on Essential
- ✦1% on agentic purchases, disclosed before you pay
- ✦0% Asset fee on every crypto transaction
- ✦5% cash back of Asset’s fee, paid to your wallet
“quiet espresso machine that fits a small kitchen”
Best match
Kyoto Ceramic Espresso Set
Kyoto Atelier · 2 days
$245.00+$2.45 fee
A great substitute
Total balance
$48,271.19
•••• 8841
Why Asset
Three things money apps never got right.
Free where it should be
Wallet, transfers, card, agentic search and 5% cash back are included at zero. Not a trial. Not a teaser.
Usage, not hostage fees
You pay 1% when you buy through agentic search. You pay nothing on crypto. No ATM maze, no surprise minimums.
An ascension ladder, not a wall
Essential, Signature and Private are designed so you only move up when the features pay for themselves.
How it feels
Ask. Choose. Done.
The whole experience is three moves. That is the entire point.
Start Essential
Free forever. Wallet, transfers, card and agentic search included.
Move to Signature
$12 every 30 days for priority search, BNPL to $25,000, zero-fee crypto and Money Markets.
Add Private
$49 every 30 days for a Managed Wealth desk, financing review and a dedicated advisor.
Showcase
The comparison nobody else wants to publish
Most apps make money in places you cannot see: spread, float, breakage, dormancy. Asset is transparent about the one percent, and honest about the zero.
- ✓1% on agentic purchases — shown before checkout
- ✓0% Asset fee on crypto
- ✓BNPL terms displayed up front
- ✓No foreign transaction fee
- ✓No account or dormancy fee
Total balance
$48,271.19
•••• 8841
$0
Essential, forever
$12
Signature / 30 days
$49
Private / 30 days
5%
Cash back to wallet
Trust
Trust is the product
Asset is a technology company, not a bank. Funds are held with insured partner institutions, protected by modern encryption, device controls and continuous monitoring.
How we protect youEncryption in transit and at rest
Device and session controls
Continuous anomaly monitoring
Insured partner banking relationships
Pricing
Priced to make the decision easy.
Start free. Upgrade when your money moves faster than your spreadsheet.
Signature
$12every 30 days
- ✓Everything in Essential
- ✓Priority search
- ✓BNPL to $25k
- ✓Zero-fee crypto
- ✓Money Markets
Private
$49every 30 days
- ✓Everything in Signature
- ✓Managed Wealth desk
- ✓Financing review
- ✓Dedicated advisor
“I described what I wanted in a sentence and it appeared. Then I paid with my thumb.”
“The cash back hits my wallet the same second. That has never happened to me before.”
“It replaced four apps and a spreadsheet. I did not expect to like a money app.”
Questions
Everything else.
When you buy something through agentic search, Asset charges 1% of the purchase amount. It is shown on the purchase screen before you confirm. Crypto transactions carry no Asset fee.
Start free. Stay if it earns its place.
Essential costs nothing and includes the parts people actually use every day.
Free to start · No monthly minimum · Cancel anytime